More than a billion people use social platforms such as Instagram, Facebook and YouTube, and as internet is becoming more and more accessible, the numbers are bound to grow rapidly in the upcoming years. Brands can use this to their
Is your social media strategy a silent day schedule? Here are top 3 digital marketing metrics to elevate your social media strategy In 2022, the global market for digital marketing through was valued at $476.9 billon, and by 2026, it
Public Relations Experts Public relations experts deal with an association’s public image and its popularity. They help that organization by communicating with the public and working to foster a positive relationship between the two. In other words, PR experts help
Technology and PR are inseparable. Big data can be produced by PR professionals thanks to technology, which is essential for analyzing the market and coming up with a suitable strategy. Since digital media now plays a crucial role in reputation
How to pave the path for social media marketing Social media marketing: The importance Any brand that wants to establish itself as a household name needs to use social media marketing. Whether established or new, establishing connections between you and
MamaEarth IPO: A valuation bubble or just a pessimistic Approach Days after the Honasa Group (the parent company of MamaEarth) announced the launch of its IPO and released its DRHP, the financially diligent netizens couldn’t keep their calm. With a
As the digital world augments connectivity and the world of communication, skepticism among consumers is accelerating simultaneously due to misuse of accessibility. In such a conundrum, MSMEs fail to get their foothold in the market to gain customer loyalty. Branding
Is marketing enough as a growth strategy for startups? You come up with an original and innovative business idea and start your journey to create a growth strategy for startups. You research the market and analyze it using high-end, sophisticated tools to
3 lesser-known brand marketing strategy for every startup and business to master 59% of consumers go for brands they are familiar with when buying new products, according to a recent study by Invesp. Inevitably, when it comes to branding and
What is Public Relations -7 tips to run a successful Public Relations campaign Public Relations matters. It is to brands what creativity is to artists. A company without effective PR strategies is like a house of cards. One blow is
