Youth Skill Development During COVID-19

In 2014, the United Nations General Assembly declared 15 July as World Youth Skills Day, to celebrate the strategic importance of equipping young people with skills for employment, decent work and entrepreneurship. World Youth Skills Day 2021 will pay tribute

What does future hold for Technology keeping Business and Customer connected during COVID-19 Pandemic?

The extraordinary value of digital communications has never been more apparent than during the past year. As COVID-19 swept the planet, businesses and individuals switched almost overnight to remote working, relying more than ever before on digital channels to stay

COVID-19 Second Wave a Strong Hit on Mental Health of People

The sudden increase in COVID-19 cases over the past few months have caused uncertainty and fear among people and also have had a major impact on their mental health. According to a study, there has been an increase of over

Impact of covid-19 second wave on business environment

With the emergence of second Covid-19 wave in India, many experts predicted that the economic damage would not be as bad as the first wave in 2020. There were two primary reasons behind this assertion were: India had vaccines against

Benefits of Social Media as a Public Relations Tool

Over the past few years, a growing number of social media platforms have sprung up. There are several types of social media that we can use to our advantage. Social networking sites are becoming more popular day by day and

Impact of Social Media on Public Relations Industry

With a global user ship in the billions, social media has become one of the fastest growing industries in the world. While it has touched just about every industry under the sun in some capacity, it has had a huge—and

Social Media as an Emerging PR Tool

The Public Relations industry has faced dramatic changes in the past few years in terms of new technology and media channels as well as new opportunities for communicating with clients and businesses. The main reason for this is the emergence of social

How Public Relations is beneficial for FINTECH Companies?

Never heard of the term FinTech then you are probably in the minority. It’s been in the media spotlight for several years now, an innovative new businesses offering slick financial services to consumers, or enabling technologies to banks and retailers

Communications is the key to Crisis Management

Every crisis is an opportunity in disguise; You just need to identify and communicate it….. During the time of economic uncertainty, businesses and consumers react, and those reactions have different effects. We have seen that during the pandemic crisis when

How does a sound PR help your SME business?

It’s important to communicate with your stakeholders and spread the visibility of your brand, so you can turn your SME into a larger scale operation.  There are several ways in which you can generate media attention and publicity for any