Every crisis is an opportunity in disguise; You just need to identify and communicate it….. During the time of economic uncertainty, businesses and consumers react, and those reactions have different effects. We have seen that during the pandemic crisis when
It’s important to communicate with your stakeholders and spread the visibility of your brand, so you can turn your SME into a larger scale operation. There are several ways in which you can generate media attention and publicity for any
The future of Public Relations will make the lives of personnel a lot easier with the help of technology. The tech industry is accelerating at a pace that’s difficult to understand. Everything from AI and virtual reality to digital business
Public Relations is the function of protecting and improving your brand visibility and reputation. Running an SME (Small & Medium Enterprise) is not an easy task especially at a time like this where the global market is crashing due to
The last decade has witnessed an enormous development in the start-up culture in India. According to the Economic Survey 2020 as many as 27,084 start-ups were recognized across 551 districts as on January 8, 2020. Tier-I cities contributed about 55%
Public Relation is an inseparable and indispensable aspect of a startup which every entrepreneur need to reckon/consider upon. “PR is extremely important, and being able to use it in the right way means everything. You have to market your success.”
With the beginning of 2020, the world has completely changed in the terms of socialization, interaction, and the way we engage with others due to the pandemic of COVID-19. Coronavirus has affected nations worldwide and forced the government to take
Every month more than 543,000 new start-ups are emerging creating a huge competition among themselves. And, you may be somewhere in the middle running your race. Amid of this competition, building your profile to promote business and stand out from
Branding is a sophisticated process that involves the art of persuasion. And as we are advancing, transparency has acquired the central stage in determining the success of a brand. Moreover, the phenomenon of “out of sight, out of mind” has
“The history of PR is… a history of a battle for what is reality and how people will see and understand reality.” – Stuart Ewen The Public Relations Society of America defines public relations as “a strategic communication process that builds mutually
